Louise Ruelle was born from one wild mix: a love of fine jewelry, a creative itch that wouldn’t quit, and a serious need for accessories that actually kept up.

I’m a mom, a maker, and a maximalist at heart — and when I discovered permanent jewelry, it changed everything. No more deciding if I had time to style myself that day. No more settling for cutesy jewelry that disappeared the second I walked into a room. Just bold, lasting pieces that feel like me — and now, like you.

I built Louise Ruelle to bring that same energy to your world: luxe without the stiffness, edgy without apology, and crafted with care. Whether you’re doing it solo, celebrating with your people, or making a whole event out of it — I’m here to make it feel personal, elevated, and unforgettable.

Because your jewelry shouldn’t just sit pretty.

It should make you feel like you’re showing up fully.